US vs Them
What Actually Matters
Traditional Agencies
| Pricing | Flat Monthly Fee (Transparent & Predictable) | Percentage of Ad Spend or Hidden Fees |
|---|---|---|
| Who Runs Your Account | Senior Strategists & Paid Media Experts | Junior Buyers & Account Managers |
| Strategic Depth | Growth Modeling, Forecasting & Full-Funnel Insights | Basic Campaign Management |
| Contract Terms | No Long Term-Contracts –– Pause/Scale Anytime | Locked-In Contracts Regardless of Performance |
| Creative Support | Strategic Direction + Access to Trusted Creative Partners | No Creative Input or Outsourced Without Strategy |
| Response Time | Slack Access with Same-Day Responses | 48-72 Hours (If You're Lucky) |
| Reporting | KPI Dashboards + Revenue Forecasts You Can Actually Use | Basic Click/Spend Reports |
| Approach | Hands-On Execution + CMO-Level Advisory | Transactional Ad Delivery |
US vs Them - What Actually Matters
Pricing
Who Runs Your Account
Flat Monthly Fee (Transparent & Predictable)
Reporting
Strategic Depth
Contract Terms
Creative Support
Response Time
Approach
Senior Strategists & Paid Media Experts
Growth Modeling, Forecasting & Full-Funnel Insights
No Long-Term Contracts — Pause/Scale Anytime
Strategic Direction + Access to Trusted Creative Partners
Slack Access with Same-Day Responses
KPI Dashboards + Revenue Forecasts You Can Actually Use
Hands-On Execution + CMO-Level Advisory
Traditional Agencies
Percentage of Ad Spend or Hidden Fees
Junior Buyers & Account Managers
Basic Campaign Management
Locked-In Contracts Regardless of Performance
No Creative Input or Outsourced Without Strategy
48–72 Hours (If You’re Lucky)
Basic Click/Spend Reports
Transactional Ad Delivery